Create or Edit a Promotion
Create Promotions
To create a new promotion, expand the Marketing section in the sidebar and click on the Promotions link. On the resulting page, click the Create New button located on the top-right corner of the header bar. This will open the Create Promotion window.
Facebook Tab
This tab allows you to schedule and publish a promotion post on your Facebook Page. To enable publishing, check the Publish on Facebook Page checkbox. You can schedule the post for a future date and time using the Publish On field.
You must select at least one photo to proceed. You can either select photos manually or click Select All to choose all available photos. The same selected photos will be used for Google Business Profile as well.
In the Facebook Post Content box, you can write your own post content or click the Create with AI link. When selected, the system will automatically search for vehicle specifications online and generate relevant and engaging content.
Google Business Tab
This tab behaves just like the Facebook tab. You can enable the Publish on Business Page option and set a scheduled time for the post. The same photo selection applies to both Facebook and Google Business Profile. You can write a different content for Google Business Profile post. If you choose to use AI, it will generate content suited for your Google post as well.
Google Ads Tab
The Google Ads section lets you create an ad campaign for your vehicle. To enable, check the Create Google Ad checkbox. Set a Start Date and an End Date along with the Budget amount.
Unlike Facebook or Google Business posts, Google Ads do not use your selected photos. The system automatically selects the most appropriate image to generate the highest user engagement.
Important Notes
- The Facebook and Google Business tabs only display settings if the respective accounts are connected in the Integrations section.
- If not connected, a link is shown instead of settings. Clicking this link will redirect you to the Integrations page to complete the connection.
To create a new promotion, follow these steps:
- Expand the Marketing section in the sidebar.
- Click on the Promotions link to open the promotions page.
- On the top right side of the header bar, click the Create New button.
To edit existing promotion, follow these steps:
- Find promotion from the Manage Promotions list.
- Click on the Pencil/Edit icon,
- This will open the promotion in Edit mode.
Please note that when a promotion is edited then it is modified in real time on all associated platforms.
Vehicle
Use blue link to select the vehicle that you want to create promotion for. This link opens search window. Search the vehicle in search window and click on Select link. Posts will be created on all selected platforms for the selected vehicle.
Please note that "Select" link in search window is visible only for those vehicles that are in stock. Sold vehicles cannot be selected for promotions.
The Facebook tab allows you to publish your promotion directly to your connected Facebook Page.
Publish on Facebook Page
To create a Facebook post, check the 'Publish on Facebook Page' box. Once the post is created, this checkbox becomes disabled. You can still edit the content of the post, but you cannot uncheck the box unless the post is deleted. Deleting the post will re-enable the checkbox."
Publish On Date
The Facebook post is published on the selected Publish On date and time.
- The selected time must not be more than 15 minutes in the past.
- If a time older than 15 minutes is selected, the post will not be published.
- You can schedule the post for any future date and time.
Facebook Post Content
The Facebook Post Content serves as the engaging description for your social media posts. You can use AI to craft highlights of unique features of your vehicle to captivate the audience’s interest.
You can click on the Create with AI button to generate highly optimized content for your promotions. The AI is used once to create social media content for each vehicle.
How It Works
- Once the Create with AI button is clicked, the system generates content and attaches it to the vehicle.
- If you use AI again for the same vehicle, the system will return the previously generated content instead of creating new content. For more details on how AI is used, please refer to this section.
Note: Before you hit "Create with AI" link, make sure that you have entered all details for the vehicle in Purchase page.
Google Business Profile
Publish on Business Page
To create a post on Google Business Profile, check the 'Publish on Business Page' box. Once the post is created, this checkbox becomes disabled. You can still edit the content of the post, but you cannot uncheck the box unless the post is deleted. Deleting the post will re-enable the checkbox."
Publish On Date
The post is published on the selected Publish On date and time.
- The selected time must not be more than 15 minutes in the past.
- If a time older than 15 minutes is selected, the post will not be published.
- You can schedule the post for any future date and time.
Google Business Page Post Content
The Google Business Page Post Content serves as the engaging description for your Google Business post. You can use AI to highlight the unique features of your vehicle and attract potential customers.
Click on the Create with AI button to generate highly optimized content for your promotion. The AI is used once to create post content for each vehicle.
How It Works
- When you click the Create with AI button, the system generates content and attaches it to the selected vehicle.
- If you use the AI again for the same vehicle, the system will return the previously generated content instead of creating new text.
- For more information about how AI is used, please refer to this section of the manual.
Note: Before clicking the Create with AI button, ensure all vehicle details are entered correctly on the Purchase page.
Google Ads
The Google Ads section contains settings for creating a Google Ad. Once a promotion where a campaign includes Google Ads is published, some settings, such as the start date, end date, and budget, can no longer be edited.
Create Google Ad
To create a Google Ad, check the 'Create Google Ad' box. Once the ad is created, this checkbox becomes disabled. You can still edit the ad’s start date, end date, and budget, but you cannot uncheck the box unless the ad is deleted. Deleting the ad will re-enable the checkbox.
Start and End Dates
The Google Ad is created instantly when the Save button is pressed. But the ad will run only between the specified Start Date and End Date, or until the budget is exhausted, whichever comes first. Once created, the ad cannot be modified even if the entire promotion is deleted.
Budget
The budget field defines how much you want to spend on a paid promotion. The value you set in this field spans the promotion's lifetime. For example, if your promotion runs for five days, the system will spend the amount you specify over those five days, adjusting the daily spend automatically. There is no minimum budget setting, but a higher budget is recommended if competition in your area is high.
Note: You cannot edit the budget if a promotion is live.
Photos
The Photos section displays all uploaded images of the selected vehicle.
- You can select specific images or use the Select All checkbox to choose all photos at once.
- Once a promotion is scheduled or published, the selected photos cannot be changed.
- To modify the photos, you must delete the promotion and create a new one.