Setting for Sold Vehicles

Setting for Sold Vehicle allows you to control whether a Vehicle Detail Page (VDP) offer should appear when a vehicle is marked as sold or out of stock on your dealership website.

This dropdown includes the following options:

1. Do Not Show if Vehicle Is Sold
If selected, the offer will not appear once the vehicle is marked as sold or unavailable. This option is recommended when your offer is directly tied to that specific vehicle, such as a price discount, bonus accessory package, or limited-time incentive. It prevents confusion and ensures visitors are not encouraged to inquire about inventory that is no longer available.

2. Show Even if Vehicle Is Sold
If selected, the offer will still appear on the Vehicle Detail Page even after the vehicle is marked as sold. This strategy can be used intentionally to capture high-intent traffic. For example, you may display an offer such as “Missed This One? Get Notified About Similar Vehicles” or “Reserve the Next Incoming Unit.” This approach helps convert disappointment into opportunity and keeps visitors engaged within your dealership sales funnel.

The correct selection depends on your dealership’s marketing strategy. If your goal is strict inventory accuracy, choose not to show the offer. If your goal is lead capture and retention, even after a vehicle is sold, allowing the offer to remain visible can help generate alternative sales opportunities.